Keyword Research

Just a search away! Increase your site's ranking and visibility with professional keyword research. The latest algorithms demand modern strategies to find the perfect keywords — and using the right ones for your business is essential to its growth.

Keyword Research service by The Digital Penguin

The basics

What is a keyword research service?

Many systems and algorithms have changed over the past few years, and the latest technology demands modern strategies to find the perfect keywords to get your site views. At Digital Penguin, our team takes modern measures and offers effective, analytical keyword research strategies that make your site more visible.

The right keywords sit at the heart of everything — content, on-page SEO, and paid campaigns. Get them right, and you take your business to the next level.

How we do it

Some methods we use

Keyword Funneling

We use keyword funneling to categorise and specify keywords. What people search holds real purpose — we find the words that attract your audience.

Keyword Research

Finding the keywords everyone uses is easy. We dig deeper to find the best ones for you — words and long-tail phrases — with strategies that rank you higher.

Keyword Mapping

We find the most suitable category for your niche and map keywords efficiently across your pages, so you can see exactly which keywords target which page.

Keyword Tracking

Professional tools let us analyse your site's growth against the keywords used, so we can plan strategies that optimise to search — and boost your revenue.

Our toolkit

Some tools we use for keyword research

We pair expert strategy with industry-leading software to uncover the right keywords and track every result.

AhrefsSEMrushMozGoogle Keyword PlannerUbersuggestGoogle Search ConsoleGoogle Trends

Kind words

Here's what our clients say

“I had the pleasure of working with the team on the artwork for my new startup. The response time and discipline were exceptional, and the quality of their aesthetics was excellent. They bring a very practical view to design, whether your clientele is local or international — well worth my time and money.”

Norez AbdullahManaging Director

“Awesome experience with their web development services! They know their job and provide quality, reliable work.”

Mattress Firm Pillows

“Great communication, and they held onto my work and requirements really well. I'm impressed, and looking forward to more.”

Hilary AustinCobal MX

Let's get you ranking

Would you like to start a project with us?

Contact us now or send us your queries by email — we'd love to guide you the whole way.

Get Started